The voice over business can be a hilarious industry to work in, with all the funny voices and accents we get to experiment with. But when it comes to marketing your voice over business, it's no laughing matter. If you're not incorporating video into your marketing strategy, you might as well be talking into a black hole.
Let's face it, we live in a world where people's attention spans are shorter than a goldfish's memory. If you're not captivating your audience with video, they're likely to scroll right past you and onto the next thing. That's why it's important to create engaging and entertaining video content that showcases your voice over skills.
For starters, having a demo reel is crucial. But gone are the days of just having a simple audio reel. You need to have a video reel that showcases your range of voices and your ability to match your voice to a variety of video styles. Think about it: Would you rather listen to a voice over artist tell you how great they are, or see it for yourself in action?
But it's not just about the demo reel. You need to create video content that highlights your personality and unique style. Maybe it's a funny sketch or a vlog about the life of a voice over artist. Whatever it is, make sure it's something that your audience will enjoy and share with their friends.
And let's not forget about social media. If you're not using video on your social media platforms, you're missing out on a huge opportunity to connect with your audience. People are more likely to engage with video content, so make sure you're creating short, snappy videos that showcase your skills and leave a lasting impression.
So, why is video so important for your voice over business? Simply put, it's the best way to showcase your talent and personality to the world. And in an industry where standing out is everything, video can help you do just that. Plus, let's be honest, who doesn't love a good blooper reel?
In conclusion, if you're not incorporating video into your voice over marketing strategy, you're missing out on a world of opportunity. So, grab your camera and let's get to work on creating some hilarious and engaging video content that will help you take the voice over world by storm!